Combined display of all available logs of Pathfinder Marketing Wiki. You can narrow down the view by selecting a log type, the username (case-sensitive), or the affected page (also case-sensitive).
- 20:05, 16 December 2024 Kristine.salva@pathfindermarketing.com.au talk contribs created page Microsoft Ads (MADS) Import & Build (Created page with "==== '''Login''' ==== # Go to '''ads.microsoft.com'''. # Log in using the credentials: '''info@pathfinderalliance.com.au'''. ---- === '''(1) Import from Google Ads''' === # Click the '''"Import"''' button on the left corner. # Select the '''"Import from Google Ads"''' option. # Sign in to Google Ads using '''info@pathfindermarketing.com.au'''. # Search for the account and click '''Next'''. # Set the following: #* '''Custom Schedule:''' Daily. #* '''Time Zone:''' Sel...") Tag: Visual edit
- 14:33, 16 December 2024 Kristine.salva@pathfindermarketing.com.au talk contribs created page Microsoft Ads Verification (Created page with " === '''Microsoft Ads Verification''' === ==== Differences Between Microsoft Ads and Google Ads Verification: ==== * In '''Microsoft Ads Verification''', the account won’t spend or go live until verification is complete. Ads are paused even if the account is ready to launch. * In '''Google Ads''', ads can still be submitted, but Google provides a verification deadline. * '''Microsoft Ads is stricter''' in its verification requirements. ==== Step-by-Step Microsoft Ad...") Tag: Visual edit
- 16:31, 13 December 2024 Kristine.salva@pathfindermarketing.com.au talk contribs created page Google Ads Verification (Created page with " === 1. '''Understand the Importance of Advertiser Verification''' === Begin by discussing why advertiser verification is critical. This ensures compliance with advertising platforms’ policies and builds trust with clients. ---- === 2. '''Gather Required Documents''' === * '''Responsibility:''' Cha will gather the necessary documents from the client. * '''Process:''' *# Cha will email the client to request verification documents. *# These documents are essential befo...") Tag: Visual edit
- 09:09, 5 December 2024 Dave talk contribs changed group membership for Leonard.inciso@pathfindermarketing.com.au from staff member to staff member and digital group member
- 08:42, 5 December 2024 Pathfinder Team talk contribs created page Digital:SEO Emails (Created page with "{{Resource |Has short description=SEO Emails |Tags=email |Business unit=Digital |Stream=SEO |Channel=Google |Task=SEO Emails |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2024-12-05 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 12:10, 2 December 2024 Ollie.hewson@pathfindermarketing.com.au talk contribs created page Useful Design Contacts and Contractors (Created page with "Product Photographer (Sammy Jones) - https://www.instagram.com/sammyjonesphotography/ Videographer (Aren Awantha) - filmbyren@gmail.com") Tag: Visual edit
- 12:29, 28 November 2024 Nick.stewart@pathfindermarketing.com.au talk contribs created page File:Upwork sales qualification.png
- 12:29, 28 November 2024 Nick.stewart@pathfindermarketing.com.au talk contribs uploaded File:Upwork sales qualification.png
- 09:38, 28 November 2024 Pathfinder Team talk contribs created page Digital:Setting up GMC (Created page with "{{Resource |Has short description=Setting up GMC |Tags=seo |Business unit=Digital |Stream=SEO |Channel=Google |Task=Setting up GMC |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2024-11-28 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 09:27, 26 November 2024 Pathfinder Team talk contribs created page Digital:Acquiring Links - Directly (Created page with "{{Resource |Tags=seo |Business unit=Digital |Stream=SEO |Channel=Google |Task=Acquiring Links - Directly |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2024-11-26 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 14:03, 25 November 2024 Dave talk contribs changed group membership for Leonard.inciso@pathfindermarketing.com.au from (none) to staff member
- 14:02, 25 November 2024 User account Leonard.inciso@pathfindermarketing.com.au talk contribs was created by Dave talk contribs
- 12:18, 21 November 2024 Nick.stewart@pathfindermarketing.com.au talk contribs created page Sales:Nick: Sales Process Dump & Improvements (Created page with "{{Resource |Tags=sales |Business unit=Sales |Stream=Sales |Resource type=Instruction |Resource format=Document |Resource status=Under development |Status change date=2024-11-21 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 10:02, 14 November 2024 Pathfinder Team talk contribs created page Digital:Dev Process (New Jobs) (Created page with "{{Resource |Tags=dev |Business unit=Digital |Stream=dev |Task=dev |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2024-11-14 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 16:05, 5 November 2024 Pathfinder Team talk contribs created page Digital:GMB & NAP Optimisation Process (Created page with "{{Resource |Has short description=GMB & NAP Optimisation Process |Tags=seo, gmb |Business unit=Digital |Stream=SEO |Channel=Google |Task=GMB & NAP Optimisation Process |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2024-11-05 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 08:10, 5 November 2024 Pathfinder Team talk contribs created page Digital:Upsells (Created page with "{{Resource |Has short description=Upselling |Tags=upsells |Business unit=Digital |Stream=Sales |Channel=Website |Task=Upsells |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2024-11-05 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 22:56, 31 October 2024 Kristine.salva@pathfindermarketing.com.au talk contribs created page Wiki Trello Setup Page (Created page with "fdfdfdfdfdfd") Tag: Visual edit
- 14:04, 28 October 2024 Pathfinder Team talk contribs created page Digital:Wordpress Page Expansion (BOF) (Created page with "{{Resource |Has short description=Wordpress Page Expansion (BOF) |Tags=seo |Business unit=Digital |Stream=SEO |Channel=Google |Task=Wordpress Page Expansion (BOF) |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2024-10-28 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 15:41, 9 October 2024 Nick.stewart@pathfindermarketing.com.au talk contribs created page File:Google ads attribution.png
- 15:41, 9 October 2024 Nick.stewart@pathfindermarketing.com.au talk contribs uploaded File:Google ads attribution.png
- 13:53, 8 October 2024 Pathfinder Team talk contribs created page Digital:Blog Content (Created page with "{{Resource |Tags=seo |Business unit=Digital |Stream=SEO |Channel=Google |Task=Blog Content |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2024-10-08 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 12:27, 2 October 2024 Dave talk contribs created page Digital:Internal monthly meetings (Created page with "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2024-10-02 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 15:19, 12 September 2024 Pathfinder Team talk contribs created page Digital:Domain Changes (Created page with "{{Resource |Tags=Domain |Business unit=Digital |Stream=Domain |Channel=Website |Task=Domain Changes |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2024-09-12 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 15:02, 12 September 2024 Pathfinder Team talk contribs created page Digital:Email Validation (Created page with "{{Resource |Business unit=Digital |Stream=Email |Channel=Website |Task=Email Validation |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2024-09-12 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 14:58, 12 September 2024 Pathfinder Team talk contribs created page Digital:Email Changes - Process (Created page with "{{Resource |Tags=email |Business unit=Digital |Stream=Email |Channel=Website |Task=Email Changes |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2024-09-12 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 18:41, 11 September 2024 Dave talk contribs deleted page Accounting Monthly Notes (content was: "== '''DT Super CALCS as of 22/05/23''' == Carry forward Consessional: $29,805.58 Annual Consessional: $27,500 Total Consessional: $57,305.58 Contributions to date: $34,072.52 Remaining to Contribute: $23,233.06 == '''MK Super CALCS as of 22/05/23''' == Carry forward: $40,957.78 Annual Consessional: $27,500 Total Consessional: $68,457....", and the only contributor was "Pathfinderstafftemp" (talk))
- 10:42, 11 September 2024 Dave talk contribs deleted page Digital:Self Education (content was: "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Under development |Status change date=2024-09-11 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>", and the only contributor was "Pathfinderwiki" (talk))
- 10:41, 11 September 2024 Dave talk contribs created page Digital:Self Education (Created page with "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Under development |Status change date=2024-09-11 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 15:41, 10 September 2024 Dave talk contribs created page Digital:One ring to rule them all (Created page with "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Under development |Status change date=2024-09-10 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 13:49, 28 August 2024 Dave talk contribs changed group membership for Caila.matias@pathfindermarketing.com.au from (none) to staff member and digital group member
- 13:28, 28 August 2024 User account Caila.matias@pathfindermarketing.com.au talk contribs was created by Dave talk contribs
- 15:43, 22 August 2024 Lily.mesfin@pathfindermarketing.com.au talk contribs moved page Pathfinder Wiki:Facebook Ads Optimisation: Ad Copy & Spend to Pathfinder Wiki:Facebook Ads Optimisation: Ad Copy & Spend
- 15:41, 22 August 2024 Lily.mesfin@pathfindermarketing.com.au talk contribs moved page Facebook Ads Optimisation: Ad Copy & Spend to Pathfinder Wiki:Facebook Ads Optimisation: Ad Copy & Spend
- 15:41, 22 August 2024 Lily.mesfin@pathfindermarketing.com.au talk contribs created page Facebook Ads Optimisation: Ad Copy & Spend (Created page with "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2024-08-22 |Resource scope=Local wiki page }} <onlyinclude>We want to make sure all client campaigns are running at peak performance by constantly reviewing and optimising on both ad copy and ad spend allocation. We want to maximise conversions, and ROI across all active campaigns. '''1. Ad Copy Variations:''' For every camp...")
- 15:36, 22 August 2024 Lily.mesfin@pathfindermarketing.com.au talk contribs deleted page Digital:Facebook Optimisation (content was: "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Under development |Status change date=2024-08-22 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>", and the only contributor was "Lily.mesfin@pathfindermarketing.com.au" (talk))
- 15:13, 22 August 2024 Lily.mesfin@pathfindermarketing.com.au talk contribs created page Digital:Facebook Optimisation (Created page with "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Under development |Status change date=2024-08-22 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 16:35, 14 August 2024 Pathfinder Team talk contribs created page Digital:BOF Page Expansion - Creating Pages & On-Page Copy (Created page with "{{Resource |Has short description=BOF Page Expansion - Creating Pages & On-Page Copy |Tags=seo |Business unit=Digital |Stream=SEO |Channel=Google |Task=BOF Page Expansion |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2024-08-14 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 10:35, 12 August 2024 Nick.stewart@pathfindermarketing.com.au talk contribs created page Sales:Sales Closing (Created page with "{{Resource |Has short description=Sales Closing |Tags=sales |Business unit=Sales |Stream=Sales |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2024-08-12 |Resource scope=Local wiki page }} <onlyinclude>Sales Closing Strategies</onlyinclude>")
- 10:33, 12 August 2024 Nick.stewart@pathfindermarketing.com.au talk contribs created page Sales:Sales Presentations (Created page with "{{Resource |Has short description=Sales Presentations |Tags=sales |Business unit=Sales |Stream=Sales |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2024-08-12 |Resource scope=Local wiki page }} <onlyinclude>Sales Presentations</onlyinclude>")
- 22:04, 8 August 2024 Dave talk contribs created page Digital:Random (Created page with "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2024-08-08 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 16:28, 5 August 2024 Isaac.seidner@pathfindermarketing.com.au talk contribs created page File:Discounted Option.png
- 16:28, 5 August 2024 Isaac.seidner@pathfindermarketing.com.au talk contribs uploaded File:Discounted Option.png
- 14:55, 29 July 2024 Nick.stewart@pathfindermarketing.com.au talk contribs created page Sales:Disco Meetings (Created page with "{{Resource |Has short description=Discovery Meetings |Tags=sales |Business unit=Sales |Stream=Sales |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2024-07-29 |Resource scope=Local wiki page }} <onlyinclude>Discovery Meetings</onlyinclude>")
- 12:49, 29 July 2024 Nick.stewart@pathfindermarketing.com.au talk contribs created page File:Upwork example.png
- 12:49, 29 July 2024 Nick.stewart@pathfindermarketing.com.au talk contribs uploaded File:Upwork example.png
- 12:16, 29 July 2024 Nick.stewart@pathfindermarketing.com.au talk contribs created page Sales:Pitching Resources (Created page with "{{Resource |Has short description=Pitching |Tags=sales |Business unit=Sales |Stream=Sales |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2024-07-29 |Resource scope=Local wiki page }} <onlyinclude>Pitching</onlyinclude>")
- 10:10, 29 July 2024 Nick.stewart@pathfindermarketing.com.au talk contribs created page Sales:Sales Collateral (Created page with "{{Resource |Has short description=Sales Collateral |Tags=sales |Business unit=Sales |Stream=Sales |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2024-07-29 |Resource scope=Local wiki page }} <onlyinclude>Sales Collateral</onlyinclude>")
- 12:25, 25 July 2024 Nick.stewart@pathfindermarketing.com.au talk contribs created page Sales:Discovery Meetings (Created page with "{{Resource |Tags=sales |Business unit=Sales |Stream=Sales |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2024-07-25 |Resource scope=Local wiki page }} <onlyinclude>Sometimes it may take several meetings to show our value and convince the client we are the right agency to work with. It's important to learn: * How to handle objections * How to convey our value * Recommend the appropriate channels * Sell at the r...")
- 12:35, 19 July 2024 Dave talk contribs created page Digital:Values (Created page with "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Under development |Status change date=2024-07-19 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 12:40, 15 July 2024 Nick.stewart@pathfindermarketing.com.au talk contribs created page Digital:Understanding ROAS as a Metric (Created page with "{{Resource |Has short description=Understanding ROAS as a Metric |Tags=strategy, sem |Business unit=Digital |Stream=SEM |Channel=Google |Task=Digital Advertising |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2024-07-15 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
