Combined display of all available logs of Pathfinder Marketing Wiki. You can narrow down the view by selecting a log type, the username (case-sensitive), or the affected page (also case-sensitive).
- 01:10, 12 August 2025 External@pathfindermarketing.com.au talk contribs created page Digital:Shopify Faceted Navigation Improvements (Created page with "{{Resource |Tags=seo, client |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2025-08-12 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 13:14, 11 August 2025 External@pathfindermarketing.com.au talk contribs created page Digital:Content Plan (Created page with "{{Resource |Tags=client, seo |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2025-08-11 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 12:33, 11 August 2025 External@pathfindermarketing.com.au talk contribs created page Digital:Blog Title (Created page with "{{Resource |Tags=seo, client |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Under development |Status change date=2025-08-11 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 01:10, 9 August 2025 External@pathfindermarketing.com.au talk contribs created page Digital:Competitor Link Clone (Created page with "{{Resource |Tags=client, seo |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2025-08-09 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 00:41, 9 August 2025 External@pathfindermarketing.com.au talk contribs created page Digital:SF Spell Check (Created page with "{{Resource |Tags=client, seo |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2025-08-09 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 10:32, 5 August 2025 Dave talk contribs changed group membership for Kristine.salva@pathfindermarketing.com.au from digital group member, interface administrator, staff member and administrator to digital group member, interface administrator, staff member, administrator and bureaucrat
- 10:29, 5 August 2025 User account Test@pathfindermarketing.com.au talk contribs was created by Kristine.salva@pathfindermarketing.com.au talk contribs
- 09:28, 4 August 2025 Dave talk contribs changed group membership for Hazel.sabbun@pathfindermarketing.com.au from (none) to administrator and staff member
- 12:11, 2 August 2025 User account Hazel.sabbun@pathfindermarketing.com.au talk contribs was created by Kristine.salva@pathfindermarketing.com.au talk contribs
- 03:00, 30 July 2025 External@pathfindermarketing.com.au talk contribs created page Digital:Linkedin Outreach Campaign (Created page with "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2025-07-29 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 02:46, 30 July 2025 External@pathfindermarketing.com.au talk contribs created page Digital:Request To Review Staging (Created page with "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2025-07-29 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 02:33, 30 July 2025 External@pathfindermarketing.com.au talk contribs created page Digital:Case Study Design Requirements (Created page with "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2025-07-29 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 02:20, 30 July 2025 External@pathfindermarketing.com.au talk contribs created page Digital:New Employee Welcome Guidelines (Created page with "{{Resource |Tags=Pathfinder Marketing Internal |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2025-07-29 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 23:56, 25 July 2025 External@pathfindermarketing.com.au talk contribs created page Digital:Employee Work Handover (Created page with "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2025-07-25 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 22:17, 25 July 2025 External@pathfindermarketing.com.au talk contribs created page Digital:Employee Leaving (Created page with "{{Resource |Business unit=Digital |Stream=Pathfinder Marketing Internal |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2025-07-25 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 21:47, 25 July 2025 External@pathfindermarketing.com.au talk contribs created page Digital:Sales Progression (Created page with "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2025-07-25 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 21:06, 25 July 2025 External@pathfindermarketing.com.au talk contribs created page Digital:Staging Promotion (Created page with "{{Resource |Business unit=Digital |Stream=Pathfinder Marketing |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2025-07-25 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 19:37, 25 July 2025 External@pathfindermarketing.com.au talk contribs created page Digital:Backlink Review (Created page with "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Under development |Status change date=2025-07-25 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 19:34, 25 July 2025 External@pathfindermarketing.com.au talk contribs created page Digital:Social Signal Blast (Created page with "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Under development |Status change date=2025-07-25 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 19:27, 25 July 2025 External@pathfindermarketing.com.au talk contribs created page Digital:Internal Linking Audit (Created page with "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Under development |Status change date=2025-07-25 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 19:22, 25 July 2025 External@pathfindermarketing.com.au talk contribs created page Digital:Website Speed Enhancement (Created page with "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Under development |Status change date=2025-07-25 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 18:40, 25 July 2025 External@pathfindermarketing.com.au talk contribs created page Digital:TOF Page Expansion (Created page with "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Under development |Status change date=2025-07-25 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 15:08, 25 July 2025 Ollie.hewson@pathfindermarketing.com.au talk contribs created page Website Design (Created page with " = 🖥️ Website Design in Figma – Internal Wiki Guide = This page outlines the full internal process for designing websites in Figma for Pathfinder clients. It includes setup, design structure, review process, common templates, and responsive design principles. ---- == 🌟 Purpose == To guide designers, project managers, and strategists through the Figma design process for new websites (lead gen and eCommerce), ensuring consistency, quality, and efficient client c...") Tag: Visual edit
- 15:14, 23 July 2025 Ollie.hewson@pathfindermarketing.com.au talk contribs created page SMM Performance Lead – Day to Day Guide (Created page with " = 📈 SMM Performance Lead – Day to Day = == 📌 Purpose == This page outlines the key responsibilities and day-to-day rhythm for the '''SMM Performance Lead''' at Pathfinder — a role currently held by the sexy beast and dashing charmer, Ollie. This guide is designed to support both your ongoing responsibilities and help train the person stepping in beneath you. While no two days are exactly the same, the core function is consistent: '''Own performance, manage w...") Tag: Visual edit
- 14:54, 23 July 2025 Ollie.hewson@pathfindermarketing.com.au talk contribs created page Running WIP (Created page with " = 🧑💻 How to Run a WIP (Work-In-Progress Meeting) = == 📌 Purpose == WIPs (Work-In-Progress meetings) are recurring check-ins between a team lead or workload manager and a team member. They exist to: * Review the previous week’s workload and time use * Ensure tasks are being completed on time and with sufficient clarity * Identify and resolve roadblocks or inefficiencies * Reshuffle and re-prioritise work for the upcoming week * Keep things from slipping...") Tag: Visual edit
- 11:05, 21 July 2025 Dave talk contribs deleted page Digital:Mediawikitipspandtricks (content was: "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2025-07-18 |Resource scope=Local wiki page }} <onlyinclude>This is how you can embed videos into the Wiki - grab this code and paste it in and switch the <code>1SppMfxAVRqPqbWEyte8mh8kGjzTGd6AF</code> with your Goolge ID fro...", and the only contributor was "Pathfinderwiki" (talk))
- 11:04, 21 July 2025 Dave talk contribs created page Digital:Wikitipsandtricks (Created page with "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2025-07-21 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 09:00, 21 July 2025 Dave talk contribs created page Digital:Server Access (Created page with "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2025-07-21 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 20:59, 20 July 2025 External@pathfindermarketing.com.au talk contribs created page Digital:SEO Server Log File Analysis (Created page with "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2025-07-20 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 20:40, 20 July 2025 External@pathfindermarketing.com.au talk contribs created page Digital:SEO Image Optimisation (Created page with "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2025-07-20 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 20:14, 20 July 2025 External@pathfindermarketing.com.au talk contribs created page Digital:SEO Anchor Text Review (Created page with "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2025-07-20 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 19:31, 18 July 2025 External@pathfindermarketing.com.au talk contribs created page Digital:SEO Topic Cluster Research TOF (Created page with "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2025-07-18 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 14:35, 18 July 2025 Dave talk contribs deleted page Wiki/Template:TestHello (content was: "Hello, {{{1}}}!", and the only contributor was "Pathfinderwiki" (talk))
- 14:35, 18 July 2025 Dave talk contribs deleted page Wiki/Template:DriveVideo (content was: "<includeonly> {{#tag:html| <iframe src="https://drive.google.com/file/d/{{{1}}}/preview" width="640" height="480" allow="autoplay" style="border:0; display:block; margin: 1em auto;"> </iframe> }} </includeonly>", and the only contributor was "Pathfinderwiki" (talk))
- 14:22, 18 July 2025 Dave talk contribs created page Digital:Mediawikitipspandtricks (Created page with "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2025-07-18 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 14:08, 18 July 2025 Dave talk contribs created page Wiki/Template:DriveVideo (Created page with "<includeonly> {{#tag:html| <iframe src="https://drive.google.com/file/d/{{{1}}}/preview" width="640" height="480" allow="autoplay" style="border:0; display:block; margin: 1em auto;"> </iframe> }} </includeonly>") Tag: Visual edit
- 14:07, 18 July 2025 Dave talk contribs deleted page Wiki/Template:DriveVideo (content was: "<includeonly> {{#tag:html| <iframe src="https://drive.google.com/file/d/{{{1}}}/preview" width="640" height="480" allow="autoplay" style="border:0; display:block; margin: 1em auto;"> </iframe> }} </includeonly>", and the only contributor was "Pathfinderwiki" (talk))
- 14:07, 18 July 2025 Dave talk contribs created page Wiki/Template:TestHello (Created page with "Hello, {{{1}}}!") Tag: Visual edit
- 13:59, 18 July 2025 Dave talk contribs created page Wiki/Template:DriveVideo (Created page with "<includeonly> {{#tag:html| <iframe src="https://drive.google.com/file/d/{{{1}}}/preview" width="640" height="480" allow="autoplay" style="border:0; display:block; margin: 1em auto;"> </iframe> }} </includeonly>") Tag: Visual edit
- 13:58, 18 July 2025 Dave talk contribs deleted page Digital:DriveVideo (content was: "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2025-07-18 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>", and the only contributor was "Pathfinderwiki" (talk))
- 13:58, 18 July 2025 Dave talk contribs created page Digital:DriveVideo (Created page with "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2025-07-18 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 12:37, 18 July 2025 Ollie.hewson@pathfindermarketing.com.au talk contribs created page Klaviyo Implementation (Created page with " = 🛠 Klaviyo Implementation Plan – SOP = == 📌 Purpose == This SOP explains how to use the '''Klaviyo Implementation Plan Sheet''' to correctly configure a client's Klaviyo account after the audit phase. The goal is to ensure each account is technically sound, strategically structured, and campaign-ready — with all key flows, segments, and lists in place. This page supports team members across retention, lifecycle, and setup roles. ---- == 🧭 When to Use Th...") Tag: Visual edit
- 12:36, 18 July 2025 Ollie.hewson@pathfindermarketing.com.au talk contribs created page Klaviyo Audit (Created page with " = 📧 Email Marketing & Klaviyo Audit = == 🔍 Purpose == This wiki supports Pathfinder’s internal '''Klaviyo Audit spreadsheet''', used during onboarding or optimisation phases for eCommerce and lead gen clients. It ensures our email marketing systems are healthy, high-performing, and aligned with client growth goals. New team members should use this document alongside our /chatgpt.com/g/g-p-6879c039986c8191921e11428db146ec/project|Email Marketing Project Works...") Tag: Visual edit
- 23:52, 17 July 2025 External@pathfindermarketing.com.au talk contribs created page Digital:SEO Schema Markup (Created page with "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2025-07-17 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 21:40, 17 July 2025 External@pathfindermarketing.com.au talk contribs created page Digital:CLIENT SEO GMB & Bing Places Optimisation (Created page with "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2025-07-17 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 20:13, 17 July 2025 External@pathfindermarketing.com.au talk contribs created page Digital:CLIENT SEO BOF Page Expansion (Created page with "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Effective |Status change date=2025-07-17 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")
- 16:07, 17 July 2025 Ollie.hewson@pathfindermarketing.com.au talk contribs created page Running Meetings (Created page with " = 🧠 Pathfinder Strategist Meeting & Client Management SOP = ''Wiki Page — For Internal Use Only'' ---- == 🔑 Role Overview: What a Strategist Owns == Strategists are the '''bridge between the client and our internal delivery teams'''. While specialists focus on channel metrics (ROAS, CPL, CTR), your job is to translate this performance into '''client outcomes''' — revenue, leads, growth. '''Your Core Responsibilities:''' * Ensure clients are profitable and s...") Tag: Visual edit
- 14:09, 17 July 2025 Ollie.hewson@pathfindermarketing.com.au talk contribs created page Troubleshooting Poot Lead Quality (Created page with " = 🚨 Bad Lead Quality Troubleshooting SOP = <blockquote>Use this SOP when a client is receiving leads, but the '''quality is poor''' — e.g., unqualified, uncontactable, confused, or simply not in-market.</blockquote> ---- == 🧠 Mindset First == Not all leads are created equal. Sometimes the campaign is doing its job — but '''the form, funnel, or follow-up process is letting us down'''. Good leads don’t always mean high volume — and high volume often means l...") Tag: Visual edit
- 13:59, 17 July 2025 Ollie.hewson@pathfindermarketing.com.au talk contribs created page FB Performance Troubleshooting Guide (Created page with "== Facebook Ads Troubleshooting Guide ==") Tag: Visual edit
- 00:13, 17 July 2025 External@pathfindermarketing.com.au talk contribs created page Digital:CLIENT SEO Keyword Redirects Mapping Process (Created page with "{{Resource |Business unit=Digital |Resource type=Instruction |Resource format=Document |Resource status=Under development |Status change date=2025-07-16 |Resource scope=Local wiki page }} <onlyinclude></onlyinclude>")